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Cases & Deals

April 10, 2024

Keyloop to Acquire Automotive Transformation Group

King & Spalding represented Keyloop, a portfolio company of Francisco Partners, in connection with Keyloop’s entry into a definitive agreement for the acquisition of 100% of the shares of Automotive Transformation Group ("ATG"). The financial terms of the transaction were not disclosed. Keyloop delivers cutting-edge solutions, tailored to the modern needs of auto retailers and OEMs alike. From the showroom to the workshop, and everything in between, its technology facilitates distinctive customer experiences between key systems, tools, and departments. With 40 years of automotive DNA, and a deep understanding of what it takes to drive success, Keyloop solutions are delivered in over 90 countries, and trusted by more than 18,000 retailers and 80 OEMs worldwide. ATG, based in Kent, UK, is an innovative provider of automotive technology focused on omnichannel retail solutions. Its solutions are chosen by automotive retailers, OEMs, financiers and fleet suppliers in more than 80 countries and at over 10,000 retail locations, to help make the car buying experience easier. The transaction is subject to customary closing conditions.